If you're ready to get started designing a business that delivers you income & flexibility, we've got you covered with the
Business Blueprint Day
Is it really possible to design a business that gives you the income you need and the flexibility you want without running yourself into the ground and burning out?
Yes! But you need to design it that way!
Let's get your business designed just that way with this in-person full day workshop with award-winning author and marketer Racquel Collard.
Let's get started!Crystalise your vision & clarify your ideal client
Design a product pathway that delivers
Ensure your success by the crunching the numbers
Get the results you really want from your business !
The Business Blueprint Day will allow you to leverage Racquel's many years of marketing and business experience to design your business to deliver your unique business needs - without needing to take on a 6-figure salary in your business!
Best of all, you can focus on getting it done all in one day!
Check Your Strategic Foundations
A strong foundation is necessary for any solid business. We'll check yours and make sure it meets your needs.
Design a Product Pathway that Works for You
We'll design products & services and make sure they can deliver what you need from your business.
Success By The Numbers
Go to market confidently, knowing your numbers stack up and you can achieve everything you want to with what you have designed.
It’s so much easier when you have the right support!
The reality is you really can’t do it all alone. You’ve got a sh@# ton to get done and marketing your business is one more thing on the list.
A marketing coach / strategist / accountability buddy / cheerleader / objective sounding board can make all of the difference.
A good coach doesn’t bring the baggage of a past relationship like you have with friends, family or colleagues. But they do bring their knowledge and experience.
They don’t have any agenda other than helping you succeed. There are no competing KPIs here, there’s just moving you closer to your goals in the most efficient way possible.
It wasn't so long ago that I was where you are now and I know what it feels like to want the right results from your marketing but not be sure of what to focus on next. And damn it, I'm a marketing expert!
Over the past 20 years, I've helped hundreds of people prioritise their marketing & grow their businesses. Are you ready to grow yours?
The Business Blueprint Process
includes the following
Strategies
We review your Product & Content strategies to ensure they align with your needs.
Financials
We check your numbers to make sure they'll get you where you want to go.
Accountability
You'll have the option to get the accountability and support you need to achieve the results you seek.
Transformations by our Friends
Lesley Allan
Squarespace Web Strategist
and Designer
"I love working with Racquel, I always leave our calls feeling inspired and clear on what I am doing and how I need to proceed with my business.
The roadmap I purchased has given me much needed guidance on how to improve my marketing strategies.
I feel like she's with me every step of the way. I highly recommend her."
Zoe West
Zoe West Coaching
"I'm so glad I decided to work with Racquel on refining my niche, offers and messaging.
I hadn't realised just how much I needed to have someone like her in my corner, supporting and challenging me.
She took me much deeper than any previous programs ever have and got me to a much much clearer understanding of what I offer and to whom.
With all of that I was able to completely revamp my website, integrating all the learnings and practical tips I'd gotten.
It was so worth it, so thank you Racquel."
What do I get with the Business Blueprint Day?
The Business Blueprint includes the following elements.
Marketing Health Check Questionnaire
Before the workshop, you'll complete the Marketing Health Check Questionnaire so we can see what you have in mind now.
Start working on your Marketing Launchpad
Once you register, you will receive a copy of the Marketing Launchpad eBook, audiobook and Companion Workbook. This will allow you to start bringing together all of your current ideas and business strategies so we can get started faster in the workshop.
Business Blueprint Workshop (in-person, small group)
In this intensive, hands-on workshop, we'll workshop your business needs, discuss your options and decide on the best course forward for you business.
It's a big day, so bring lots of energy and be ready to put in the work! Oh, and we'll feed you so that's one less thing for you to worry about!
Building your Marketing Launchpad
After the workshop you'll finish building out any remaining elements of your Marketing Launchpad and implement it so can get the results you want from your business.
Optional On-going Support
The Business Builder with Group Support includes access to the Marketing Launchpad Growth Hub Group Coaching & Support Program so you can get support as you need it.
You're Just 3 Steps Away from Transforming Your Business
It's as easy as 1, 2, 3!
1. Select your preferred support type
You can choose to do the workshop on its own or you have the option to add on-going Group Coaching & Support with fortnightly 'Ask A Marketer' Q&A Sessions and monthly Marketing Masterclasses.
2. Download the Marketing Launchpad books
Once you've reserved your spot, you'll receive links to the ebook, audiobook and workbook, so you can get started as soon as possible.
3. Rollout your business structure & start building your success
We'll cover the key components of your Marketing Launchpad at the workshop, and then you'll build out the rest after the workshop so you can roll it out and start building your success!
What Are My Options?
If you're not ready to start building a business that works for you, then this isn't the solution for you. However, if you're ready to going then you can choose from the two options below.
Business Blueprint Day - Sydney
$497 + gst
Thursday, 14 November | 9.00am to 5.00pm | Sydney CBD
BOOK ME IN TO THE WORKSHOP!With On-going Group Support & Coaching
$797 + gst
Get the in-person workshop plus on-going group support when it counts
DESIGN WITH GROUP SUPPORTAll prices quoted are in AUD and include applicable Australian Goods & Services Tax (GST).
Transformations by our Friends
Anna Lamb
Uplifting Value
"I was at a stage in my business where the main question was if people don’t know I exist then how can I help them?
The answer I found was to focus on my marketing, however I didn’t know where to start! There are so many possible marketing activities out there.
Racquel’s business reset was just what I needed in terms of structure and providing a framework for a comprehensive marketing strategy for my business.
I appreciated that she quickly understood my business and was not only able to provide background information on each proposed marketing activity but also how these activities will apply to my specific business.
I fully recommend working with Racquel to provide clarity on your marketing strategy but also be able to know step by step how you can act on your strategy."
Georgina Kelly
Business Coach
Dubai, UAE
"Racquel is one of the most organised, patient and resourceful people I know. She knows her stuff when it comes to marketing in B2B and B2C arena.
She is able to get to the root of the problem quickly and more importantly explain her solutions in a language that is easily understood and not marketing gobbledy gook, that is a gift in itself.
When you work with Racquel, you know you are in a pair of safe hands."
Hi there, I'm Racquel!
In addition to being an award-winning marketing nerd, Amazon best-selling author, MBA graduate, and a Certified Practising Marketer (blah, blah, blah!), I'm also an entrepreneur who has been exactly where you are now!
I’m a business owner AND a marketing coach and I pay someone else to coach me on getting my marketing done because I need it too!
I’m in my business, I can’t always see it objectively. They can.
I get stressed about all of the things I need to do in my business. They help me prioritise because they can still see the big picture when I lose sight of it.
And, true confession: I hate doing my own marketing (but I love doing it for others – weird I know! 🤦🏽♀️). So my coach can kick me in the ass when I need it – just like I do for my coaching clients.
A coach helps me get out of my own head and out of my own way by being the objective sounding board and cheerleader I need – just like I do for my coaching clients.
And now that I've sorted out my marketing ;-), I have the time to work with business owners around the globe to help them take control of their marketing and achieve their business dreams - their way.
If you're not sure if this is for you, feel free to book an obligation-free call and we chat about it.
Book A Call